sticker shock
nounDefinition of sticker shock
: astonishment and dismay experienced on being informed of a product's unexpectedly high price
Examples of sticker shock in a Sentence
We left the store suffering severe sticker shock.
Recent Examples on the Web
Insurance giant Cigna has unveiled a plan to cover the costs of gene therapies – specialized treatments that have the potential to cure some patients entirely, but with some heavy sticker shock – entirely. — Sy Mukherjee, Fortune, "Facebook’s New Move to Fight Vaccine Misinformation: Brainstorm Health," 5 Sep. 2019 Diners in the Charlotte and Houston metropolitan areas — where populations grew more than 10% over the past five years to reach close to 2.6 and 7 million, respectively — are experiencing sticker shock. — Bloomberg, The Mercury News, "Sushi prices show where U.S. cost of living is on the rise," 30 Aug. 2019 Let this deal be a little bit of a balm for your initial sticker shock. — Wired Staff, WIRED, "The Best Back-to-School Sales on Laptops, Speakers, and More," 17 Aug. 2019 But buyers had less sticker shock in Contra Costa, San Mateo and San Francisco counties. — Louis Hansen, The Mercury News, "Bay Area home sales tumble to recession levels," 26 July 2019 These self-install kits get you a custom-quality van without the sticker shock. — Megan Barber, Curbed, "Custom camper van is a cozy cabin-on-the-go," 2 July 2019 There was some sticker shock over the idea of Saints receiver Michael Thomas getting $22 million per year in new money on his next contract. — Albert Breer, SI.com, "For Winston and Mariota, 2019 Will Be a Make-or-Break Season," 24 June 2019 Although California’s bill for those structures could reach $22 billion by 2040, our total pales in comparison to Florida, which faces potential sticker shock of $75 billion. — San Diego Union-Tribune, "Paying the toll on sea level rise," 20 June 2019 These self-install kits get you a custom-quality van without the sticker shock. — Megan Barber, Curbed, "Cool camper van is like a hip apartment on wheels," 18 June 2019These example sentences are selected automatically from various online news sources to reflect current usage of the word 'sticker shock.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.
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