relabel
verb
re·la·bel
| \ ˌrē-ˈlā-bəl
\
\
relabeled
or relabelled;
relabeling
or relabelling
Definition of relabel
: to give a new or different label to (something, such as a product)
… others say much of the apparent surge in the use of nanotechnology may be the result of companies relabelling their goods to meet consumer preferences.— Geoff Brumfiel I collected their blood and urine and discovered the steroids they were using … were plain old $10 testosterone that had been relabeled.— Victor Conte et al. Feminism was then relabeled as "girl power" in the 90s …— Lucy Scholes
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