glamour
noun
variants:
or less commonly glamor
Definition of glamour
1
: a magic spell
the girls appeared to be under a glamour— Llewelyn Powys
2
: an exciting and often illusory and romantic attractiveness
the glamour of Hollywood
especially
: alluring or fascinating attraction
—often used attributively glamour stock glamour girls whooping cranes and … other glamour birds — R. T. Peterson