airtime
noun
air·time
| \ -ˌtīm
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Definition of airtime
1
: the time or any part of the time when a radio or television station is on the air
2
: the time at which a radio or television broadcast is scheduled to begin
Examples of airtime in a Sentence
The committee plans to buy radio airtime for the campaign ads.
Recent Examples on the Web
Miller wrote on Instagram, referencing the airtime given to the drama between her team's mothers and their rival, Studio 19. — Laura Hanrahan, Woman's Day, "Abby Lee Miller Calls Out 'Dance Moms' Producers For Not Airing Liliana's Winning Solo," 23 Aug. 2019 Considering Oklahoma scored the most touchdowns per game in 2018 (6.1), the song is sure to garner significant airtime. — Morgan Turner, SI.com, "The Greatest Fight Songs in College Football History," 12 Aug. 2019 And now, the late-night shows are capitalizing on a stand-up boom by devoting more airtime to comics than ever before. — Akiva Gottlieb, chicagotribune.com, "Late-night shows cull comics from talent shows to internet," 22 July 2019 The Judicial Crisis Network, a top conservative political group, is spending $600,000 national airtime to boost President Trump’s Supreme Court nominee Brett Kavanaugh ahead of his confirmation vote. — Fox News Staff, Fox News, "Sen. Tom Carper faces challenge in Del. primary," 6 Sep. 2018 Moreover, Graff said, the move away from traditional TV airtime to social media and events has had a bigger impact on the industry. — Jon Chesto, BostonGlobe.com, "Hometown advantage? Not for Boston’s ad agencies," 4 Aug. 2019 In the past, Love Island has been widely criticized for its lack of diversity as well as for limiting the airtime of its Islanders of color. — Ineye Komonibo, Marie Claire, "'Love Island USA' Has Left British Viewers Very Confused," 10 July 2019 But staking a claim to airtime can be a delicate balance. — Madeleine Joung, Time, "The 7 Ways to Lose a Presidential Debate," 24 June 2019 The airtime alone for a 30-second spot this year costs more than $5 million this year. — Sandy Cohen, chicagotribune.com, "Beer inspires Chris Pratt to star in his first commercial," 29 Jan. 2018These example sentences are selected automatically from various online news sources to reflect current usage of the word 'airtime.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.
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More Definitions for airtime
airtime
noun
English Language Learners Definition of airtime
: time during a radio or television broadcast : time when something is on the air
See the full definition for airtime in the English Language Learners Dictionary