advergame
noun
ad·ver·game
| \ ˈad-vər-ˌgām
\
\
plural advergames
Definition of advergame
: a game that uses advertising techniques to promote a product or service
The advertisements took the form of TV and in-theater ads, Internet advergames, specially marked packaging, prizes, premiums and in-store displays.— Bob Dart, Atlanta Journal-Constitution, 30 July 2008
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